• Sandra Fathi, President

    She's been in the technology industry since her father put her to work soldering transistors onto circuit boards as a 'fun' summer job in grade school. Sandra started her real career as a journalist and later honed her skills in marketing and public relations for technology start-ups as well as telecom giants. An ardent entrepreneur, former drill sergeant in the Israeli army and self-admitted pop culture junky, when she's not at work, Sandra spends most of her time being bossed around by her kids.

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  • Katie Creaser, Vice President

    Katie believes in the power of strong relationships. She brings honesty, enthusiasm and value to all of her interactions, from pitching journalists to advising clients. Katie’s passion for social media and public relations has resulted in successful campaigns for businesses of all shapes and sizes, and has translated into long-term client and partner relationships for Affect. She started her career as an event planner for the financial industry, and will always have a soft spot for a good tradeshow. When she’s not checking in on her clients, Katie can be found educating her young son on the ins and outs of pop culture or gossiping with her colleagues about the latest celebrity scandal.

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  • Melissa Baratta, Senior Vice President, Healthcare Lead

    Melissa’s been a lover of the written word since she was old enough to hold a pen. She started out reporting on local news for New Jersey newspapers and magazines, eventually launching a career in PR working with healthcare and technology companies. Her passion lies in telling the unique and intricate stories of her clients through engaging content and thoughtful communications programs. Originally from Vermont, Melissa is a self-proclaimed foodie and lover of the outdoors. When she’s not at work, she can usually be found at a park or in her kitchen with her husband and two young children.

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  • Brittany Bevacqua, Vice President

    While Brittany’s dream of becoming an MTV VJ didn’t pan out, lucky for Affect and its clients, her career in technology PR has. From Boston to the Big Apple, Brittany has created and led award-winning communications and marketing programs for some of the industry’s most dynamic companies. Her sound counsel, can-do approach and creative tact has helped clients get the recognition they deserve and in front of the right audiences at the right times. When she's not in the office, Brittany can be found tackling endless home improvement projects, bargain hunting or spending time at the beach with her family.

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  • April Boykin-Huchko, Human Resources Manager

    Traveling the world, meeting new people, and exploring cultures and food are all passions that ignite April the most, so its only fitting that she's made a career for herself in HR. When she's not trekking on an adventurous excursion, you'll find her helping Affect creatively meet and exceed its talent goals, all while cultivating a workplace environment conducive to collective greatness as its HR Manager. I know, I know, HR sounds suspiciously like paper pusher #9, but not here at Affect. Her experience developing engaging programs, while working with global agencies for nearly a decade has taught her creative ways to elicit the best talent and how to develop them to their fullest potential. After her work day at Affect, April will spend time scrapbooking or vlogging with the tons of photos and footage she's captured throughout the year and making plans for her next big trip!

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