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Newsletter #27 December 2012

This Holiday Season... 
Our thoughts and prayers are with the victims and their families in Newtown, Connecticut. The tragic events that have unfolded at the Sandy Hook Elementary School remind us how grateful we are for our friends, family and colleagues. We wish you and yours a safe and happy holiday. 

2013 Predictions: Public Relations & Social Media


While 2012 was filled with exciting PR and social media developments, including
London's 2012 Olympic extravaganza, Prince Harry's Las Vegas scandal
and a down-to-the-wire race for the presidency, the coming year is sure to see even further transformations of the media landscape. Check out our top six 2013 PR and social media predictions here.

CEO Missteps: 6 Steps to Maintaining Stakeholder Trust 

What should you do if your CEO's personal blunder goes public, threatening your company's reputation? Melissa Baratta's article in PR News offers six steps to maintaining your company's brand through effective communications. Read the article here.

5 Tech Trends You Can't Afford to Ignore

From tablet apps and e-commerce to mobile and growth opportunities in China, Mary Meeker's bold new report on the top Web, tech and social trends provides unique insights for every business and communications strategy in 2013. Get a recap of the report here.

Event Snapshot: PR News' PR Boot Camp and WOMMA Webinar
www.womma.org

Need to amp up your social media program? Sandra Fathi recently shared top tips at PR News' PR Boot Camp on Social Media: "How to Build Brands, Find Followers and Attract Fans." She also shared insights on B2B programs in a recent WOMMA webinar titled "Making the Case for B2B Social Media." If you missed it, you can get a copy of her presentation here. 

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UPCOMING SPEAKING ENGAGEMENTS

Sandra Fathi will speak at Critical Mention's Webinar: How to Make Your Blog the Next Hot Media Property
January 9
Online Presentation

PR NEWS DIGITAL PR AWARDS

PR Firm of the Year  Honorable Mention

MARCOM AWARDS

Communication/PR/
Social Media Campaign
   
Gold: Affect's New York Intern Project

PR DAILY AWARDS

Best Executed Social Media Contest
Affect's New York Intern Project 

BULLDOG REPORTER STARS OF PR AWARDS

Small Agency of the Year
Bronze



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