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Newsletter #15 June 2010

Last Chance: Turn Your Startup into a Media Darling

For the founder of a new technology venture, getting press coverage is not only as challenging as getting funding, it is just as crucial. On Wednesday, June 9, Affect will be hosting's 'Venture Cheers', an interactive journalist workshop and networking reception designed to provide attendees with the tools needed to turn their startup into a media darling. Through presentations from leading industry reporters, as well as Affect President Sandra Fathi, guests will learn how to leverage their own entrepreneurial story to craft a compelling, media-friendly profile of their startup and tricks-of-the-trade for garnering publicity. Mock media interviews will be conducted by John Laposky, Business Reporter and Managing Editor of TWICE and, and Amy Doyle , Senior Editorial Producer for HLN (CNN Headline News).

Learn more and sign up to attend!

Affect Brings Home Industry Awards for PR, Marketing and Social Media Excellence


Apple Awards

It's been an exciting month here at Affect! Following an extremely successful year, the Affect Strategies team has been honored with several coveted industry awards for stellar work and accomplishments in public relations, marketing and social media. These recent honors include:

Affect Named Agency of Record by Regus Following Successful B2B Campaign


We are excited to announce that Regus, the global leader in flexible workplace solutions, has named Affect its agency of record for public relations and social media services throughout North America. Regus first tapped Affect to lead a local public relations, marketing and social media campaign in Q4 of 2009 to raise awareness and drive demand for its full range of innovative business-ready solutions in Manhattan. Due to the tremendous success and ROI received by Regus as a result of this campaign, the company hired Affect to implement similar campaigns in four additional markets in Q1 of 2010.

Read more

tech affect

Check out the Tech Affect blog, written by team members of Affect Strategies

Follow the Affect team on Twitter @teamaffect

Simple Ways to Measure Fan Page Success

How does your company's Facebook Fan Page measure up? Check out these tips and best practices for calculating Facebook success.

Read the Tech Affect post

PRSA T3 PR Conference 2010

Affect President Sandra Fathi will be speaking on June 11 in NYC at this year's PRSA T3 PR Conference, a one-day conference designed for public relations leaders specializing in technology.

Register for the event

Affect Strategies is Hiring

Want to become a member of the Affect team? Affect Strategies is currently hiring at all levels. Please send resumes to

Learn more
AFFECT STRATEGIES, INC. | 60 West 38th Street, 4th Floor, New York, NY, 10018
TEL 212.398.9680 FAX 212.504.8211 |