AFFECT NAMED “TOP PLACE TO WORK IN PR” BY PR NEWSAffect President Sandra Fathi Finalist for “PR Professional of the Year”


NEW YORK, December 2, 2011 — Affect, a New York-based public relations and social media firm specializing in technology, was named “Top Place to Work In PR” by PR News at the PR News PR People Awards, held on November 30, 2011 at the National Press Club in Washington, D.C.

PR News’ annual Platinum PR Awards program honors “Top Places to Work”, selecting organizations based on turnover rate, project responsibility and empowerment, growth opportunities, internal culture, employee benefits, and fairness in diversity and gender. A panel of external judges, industry experts, and PR News editors chose the elite roster of agencies, corporations and non-profits.

In addition, Affect founder and president Sandra Fathi was named a finalist for “PR Agency Professional of the Year” as part of the PR News 2011 PR People Awards. The PR News PR People Awards highlights those who have set the benchmark for public relations and showcases the outstanding PR achievements of the last year. A seasoned public relations professional, Sandra has been a leader in technology public relations for more than 15 years. She currently serves as president of the New York chapter of the Public Relations Society of America (

“There is no greater honor for Affect than the recognition as a great place to work,” said Fathi. “Our team is our most important asset and we are fanatically committed to making this a place where people are valued, respected, recognized and rewarded for their hard work. I love coming into Affect everyday and working with such phenomenal people. I hope all our employees and clients share that experience.”

About Affect
Affect is a public relations and social media firm located in New York. Established in 2002, the company combines strategy, creative and intelligent program development, impeccable execution and exemplary customer service to help its clients achieve their specific business goals. Specializing in technology and communications, Affect has also applied its marketing prowess to consumer goods and professional services. As year-round public relations counsel, or a single project resource, Affect leverages its business acumen and service excellence to achieve the precise results that its clients seek. For more information, web:; blog:; Twitter: