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90 Seconds to PR Success – Affect’s New Video Series Launches Today!

By Steven Melfi | On October 27, 2014

Today is a big day at the Affect office. After weeks of filming, editing and filming some more, we’re excited to launch our new video series, “90 Seconds to PR Success.” We know it’s difficult to find time during the day to learn new skills and expand upon your communications arsenal. That’s why we created “90 Seconds to PR Success.” In under a minute and a half, you’ll be able to learn new techniques or brush up on your communications strategies.

We’ll be posting a new video each week to help you master the world of PR, marketing and social media. There are a few ways you can keep up with the video series:

  1. Subscribe to our YouTube channel and “90 Seconds to PR Success” playlist.
  2. Subscribe to TechAffect’s RSS feed so that you not only get direct access to the videos, but all our great blog content.
  3. If RSS isn’t your thing, bookmark the “90 Seconds to PR Success” page where you’ll find links to all the videos.

In order to officially kick things off, below you’ll find six videos from our team.

We really hope you enjoy these videos and gain some valuable insights that elevate your communications initiatives. After you’ve watched, let us know what you think!


Steven Melfi

Steven is an Account Director at Affect, where he utilizes a combination of traditional and digital media knowledge to provide clients with strategic guidance for maintaining a sound corporate profile and managing reputational concerns. He brings a diverse communications background to Affect, having worked in several fields including crisis and corporate communications, investor relations, media relations and digital strategy. Previously, Steven was a Manager in the Corporate/Public Affairs and Crisis Practice at Burson-Marsteller where he specialized in connecting B2B companies with relevant stakeholders through social media and digital channels.