Marketing
: ?>Words of wisdom, or at least, some funny commentary
Marketing
Post-COVID-19 Communications: Preparing for What Comes Next
May 29, 2020We are all waiting for COVID-19 to be behind us. Unfortunately, the reverberations of this global crisis are going to ...
Marketing
Don’t Overlook These 3 Things When Doing 2H 2019 PR Planning
July 17, 2019Summer is upon us, and with it, the annual rite of passage for our team and many of our clients: ...
Marketing
Can Cybersecurity Companies Still Tell Stories?
April 17, 2019Last week I presented at SecureWorld Philadelphia about data breach communications and best practices for orchestrating incident response across an ...
Marketing
How to Land That New Client: 5 Tips to Network Like a PR Pro
February 27, 2019PR – it’s all about people – meeting them, talking to them, learning from them and building new and lasting ...
Writing
Top Tips for Writing In Your Client’s Voice
February 12, 2019As public relations and marketing professionals, we are often tasked with writing in our clients’ voice. Whether delivering a byline ...
Sales
New to B2B PR? Top Tips on What You Need to Know
January 30, 2019As a new hire in a business-to-business (B2B) public relations (PR) agency, I assumed working with B2B technology clients would ...
