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AFFECT STRATEGIES PRESIDENT SANDRA FATHI NAMED BULLDOG REPORTER’S 2010 PR AGENCY PROFESSIONAL OF THE YEAR

Agency recognized with PRSA Bronze Anvil Award, PRSA Big Apple Award, Golden Bridge Business America Award and three Hermes Creative Awards

NEWS FACTS

  • Affect President Sandra Fathi wins gold-level Bulldog Reporter award for “PR Agency Professional of the Year”
  • Affect Strategies wins PRSA Bronze Anvil Award, PRSA Big Apple Award, Golden Bridge Business America Award and three Hermes Creative Awards for stellar work in public relations, marketing and social media
  • Affect Strategies is a public relations, marketing and social media firm

NEW YORK – July 1, 2010 — Affect Strategies, a public relations, marketing and social media firm specializing in technology and business to business arenas, has announced several prestigious award wins, including Bulldog Reporter’s coveted gold-level “PR Agency Professional of the Year” for agency President, Sandra Fathi. In addition, Affect has received a PRSA Bronze Anvil Award, PRSA Big Apple Award, Golden Bridge Business America Award and three Hermes Creative Awards for stellar work in public relations, marketing and social media.

The Bulldog Reporter PR Agency Professional of the Year gold-level award is given annually to a public relations leader demonstrating breakthrough thinking, initiative, integrity and extraordinary achievement and contribution to the industry as a whole. Sandra earned the recognition for her continued success growing Affect Strategies as a premier PR, marketing and social media agency, as well as for her commitment to advancing the PR profession. Sandra currently serves as President-elect of the New York Chapter of the Public Relations Society of America (PRSA-NY) and the immediate past Chair of PRSA’s Technology Section. Sandra is continually bringing innovation and new practices to the profession as a sought-after speaker, interviewee, and columnist on social media and grassroots PR.

“It is such an honor to be recognized by some of the most influential and prominent organizations in the public relations industry,” says Sandra Fathi, president and founder of Affect Strategies. “As an agency, we are keenly focused on results-driven programs and evaluating the impact that our work has on our clients’ bottom line. We understand how critical PR and marketing can be for revenue-generation. It’s been a great year so far and we look forward to fostering continued success for our clients, partners and peers.”

Affect Strategies has garnered several prestigious industry awards in 2010 to date including:

The PRSA Bronze Anvil Awards recognize outstanding public relations tactics used to contribute to the success of an overall campaign while the PRSA Big Apple Awards honor excellence in public relations in the Tri-state area. The Golden Bridge Business America Awards highlight the accomplishments of outstanding of companies, organizations and individuals across the country. The Hermes Creative Awards are an international competition for creative professionals involved in the concept, writing and design of traditional and emerging communications.

ABOUT AFFECT STRATEGIES

Affect Strategies is a public relations, strategic marketing and social media firm located in New York. Established in 2002, the company combines strategy, creative and intelligent program development, impeccable execution and exemplary customer service to help its clients achieve their specific business goals. Specializing in technology and communications, Affect Strategies has also applied its marketing prowess to consumer goods and professional services. As year-round public relations counsel, or a single project resource, Affect leverages its business acumen and service excellence to achieve the precise results that its clients seek. For more information, web: www.affectstrategies.com; blog: www.techaffect.com; Twitter: http://twitter.com/teamaffect.