Blog
Words of wisdom, or at least, some funny commentary
Media Training
Key Takeaways: PRSA-NY’s Crack the Media Code; Crush It On Air
March 3, 2017A few weeks ago, I attended PRSA-NY’s event “Crack the Media, Craft Your Pitch, Crush It On Air,” with two ...
Public Relations
Has PR Writing Become the Death Knell of Bylines?
February 24, 2017Earlier today I came across this TechCrunch article: Rethinking contributors on TechCrunch, stating that the publication is changing the way ...
Public Relations
Road to RSA 2017: Media to Watch, Big Trends & Hot Roundups
February 3, 2017The road to RSA is always paved with good intentions — from the official media list teeming with hot press ...
Social Media
The Facebook Journalism Project: What it Means for PR Pros
January 20, 2017Since the 2016 presidential election, Facebook has taken some real heat for the proliferation of fake news – frankly, that ...
Affect
Affect’s 2017 Professional Goals and New Years Resolutions
December 23, 2016The difference between a good job and a great job is, I believe, doing something that you are good at ...
Public Relations
2017: Preparing for Industry Change
December 19, 2016The saying goes “the only constant is change” – and here at Affect, our team is gearing up for the ...
