Words of wisdom, or at least, some funny commentary
Can Cybersecurity Companies Still Tell Stories?April 17, 2019
Last week I presented at SecureWorld Philadelphia about data breach communications and best practices for orchestrating incident response across an ...
The Good, Bad, and Future of Media Pitching: Six Do’s & Don’ts To Keep in MindMarch 19, 2019
In an increasingly challenging media environment – where there are now seven PR pros to every one journalist – my ...
Celebrating International Women’s Day, #BalanceforBetterMarch 8, 2019
Today is International Women’s Day and this year’s theme, #BalanceforBetter, really resonated with Affect’s management team. ...
A Manager’s Take on Delivering Meaningful FeedbackMarch 6, 2019
One of the most common misconceptions is that feedback is a synonym for criticism. Rather, it’s a vehicle for mentorship ...
How to Land That New Client: 5 Tips to Network Like a PR ProFebruary 27, 2019
PR – it’s all about people – meeting them, talking to them, learning from them and building new and lasting ...
Top Tips for Writing In Your Client’s VoiceFebruary 12, 2019
As public relations and marketing professionals, we are often tasked with writing in our clients’ voice. Whether delivering a byline ...